At Luum, color functions as a precise language that is simultaneously emotional, personal, aesthetic and utilitarian. Under Creative Director Dorothy Cosonas, the coloration of a textile is treated as both an art and a science. Clean, clear and engaging hues are the foundation, and colorwork is rooted in a technical understanding of weaving and fiber. Luum’s approach involves defining specific sets of analogous, graduated and contrasting hues to determine how best to balance depth within each textile and across integrated collections. This process is showcased through our Resource Library installation at Design Days, revealing a glimpse into the creative team’s unified approach. From delineating space, to reinforcing brand identity and everywhere in between, Luum Creative Studio’s color exploration reinvents Luum’s portfolio over time, ensuring that color remains a primary pillar of design, unlocking the possibilities within the collection as a whole every time a new collection launches.
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